HEINEKEN

- Merchandise

ABOUT PROJECT

> MERCHANDISE DESIGN

[ 2023 ]

Bold, trend-driven merchandise that aligns with a global brand.


[SERVICES]

Merchandise design

Concept Development

Brand Integration

Print Design & Production Support


[CREDITS]

Client: Heineken

Agency: Kellerman Bureau in Actie

Creative Director: Gertjan Meijer

Art Director: Bart Schreurs

Role: Lead Designer

Heineken’s "Refresh Your Music" project called for a vibrant, bold, and modern range of designs to elevate their giveaway merchandise in the APAC region. The challenge was to stay true to Heineken's iconic brand while tapping into the trends and tastes of local markets.


We created a series of energetic designs that combined a splash of color with the familiar Heineken green, balancing bold experimentation with brand consistency. The final designs were simple yet impactful, capturing the essence of Heineken’s brand while resonating with a fresh, youthful audience.

Though adjustments were made during the production phase, the client loved the final results—fresh, light, and full of energy. Heineken's merchandise now makes waves across the APAC region, connecting bold designs with an iconic global brand.

We are always open for new and exciting opportunities and we are never not on the lookout for talents and bright minds.

[ BRANDS WE DESIGNED FOR ]

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  • Brand
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SOLVING PROBLEMS
WITH DESIGN

Driven by our love for design, we bring a touch of the extraordinary to every project.

NICETO

© 2023—2024 NICETODESIGN studio

SOLVING PROBLEMS
WITH DESIGN

Driven by our love for design, we bring a touch of the extraordinary to every project.

NICETO

© 2023—2024 NICETODESIGN studio

HEINEKEN

- Merchandise

ABOUT PROJECT

> MERCHANDISE DESIGN

[ 2023 ]

Bold, trend-driven merchandise that aligns with a global brand.


[SERVICES]

Merchandise design

Concept Development

Brand Integration

Print Design & Production Support


[CREDITS]

Client: Heineken

Agency: Kellerman Bureau in Actie

Creative Director: Gertjan Meijer

Art Director: Bart Schreurs

Role: Lead Designer

Heineken’s "Refresh Your Music" project called for a vibrant, bold, and modern range of designs to elevate their giveaway merchandise in the APAC region. The challenge was to stay true to Heineken's iconic brand while tapping into the trends and tastes of local markets.


We created a series of energetic designs that combined a splash of color with the familiar Heineken green, balancing bold experimentation with brand consistency. The final designs were simple yet impactful, capturing the essence of Heineken’s brand while resonating with a fresh, youthful audience.

Though adjustments were made during the production phase, the client loved the final results—fresh, light, and full of energy. Heineken's merchandise now makes waves across the APAC region, connecting bold designs with an iconic global brand.

We are always open for new and exciting opportunities and we are never not on the lookout for talents and bright minds.

[ BRANDS WE DESIGNED FOR ]

  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand

SOLVING PROBLEMS
WITH DESIGN

Driven by our love for design, we bring a touch of the extraordinary to every project.

NICETO

© 2023—2024 NICETODESIGN studio

HEINEKEN

- Merchandise

ABOUT PROJECT

> MERCHANDISE DESIGN

[ 2023 ]

Bold, trend-driven merchandise that aligns with a global brand.


[SERVICES]

Merchandise design

Concept Development

Brand Integration

Print Design & Production Support


[CREDITS]

Client: Heineken

Agency: Kellerman Bureau in Actie

Creative Director: Gertjan Meijer

Art Director: Bart Schreurs

Role: Lead Designer

heineken-refresh-your-music-artwork

Heineken’s "Refresh Your Music" project called for a vibrant, bold, and modern range of designs to elevate their giveaway merchandise in the APAC region. The challenge was to stay true to Heineken's iconic brand while tapping into the trends and tastes of local markets.


heineken-refresh-your-music-merchandise-jacket
heineken-refresh-your-music-merchandise-bucket-hat

We created a series of energetic designs that combined a splash of color with the familiar Heineken green, balancing bold experimentation with brand consistency. The final designs were simple yet impactful, capturing the essence of Heineken’s brand while resonating with a fresh, youthful audience.

heineken-refresh-your-music-merchandise

Though adjustments were made during the production phase, the client loved the final results—fresh, light, and full of energy. Heineken's merchandise now makes waves across the APAC region, connecting bold designs with an iconic global brand.

We are always open for new and exciting opportunities and we are never not on the lookout for talents and bright minds.

[ BRANDS WE DESIGNED FOR ]

  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand
  • Brand

SOLVING PROBLEMS
WITH DESIGN

Driven by our love for design, we bring a touch of the extraordinary to every project.

NICETO

© 2023—2024 NICETODESIGN studio